How to Increase Sales on Amazon | Launching New Products

4. Launching New Products

Drive Traffic to Gain Product Exposure, Reviews and Initial Sales Velocity | taught by Shannon Roddy

Course description

One of the most overlooked aspects of selling on Amazon is a product launch. Most sellers work tirelessly to optimize their listings and then sit back and wait for sales to come rolling in (without brand recognition, they rarely do). Learning to optimize and then launch your products is the most critical aspect of getting your products in front of customers, gaining conversions and reviews in order to start organically ranking your product.

Course Contents

In this Amazon course we walk sellers through the essentials of how to launch a new product. Vital to success and quickening your return on investment. Topics include:

  • The Importance of Product Launches
  • How to successfully launch new products
  • Utilizing Amazon Campaigns and Promotions
  • Great ways to Gain Honest Product Feedback
  • Creating Incentives for First-Time Buyers
  • Driving External Traffic to your Listings
  • Seller Question & Answer Section

If you’re ready to launch a new product or gain traction for an existing one, this course is crucial to learning the methods of launching a new product successfully.

Duration: 54 minutes

Shannon Roddy
Shannon Roddy
Amazon Expert

Over the past 8 years I have had the privilege of working with over 100 clients to optimize, launch, grow and protect their brands on Amazon. Utilizing the principles in this course I have helped launch over 23 #1 New Releases, 25 Amazon Choice Products and 4 #1 Best Sellers. I designed these courses to provide credible resources and take the complexity out of Amazon in order to make selling on Amazon simple.