Course Description

Selling on the Amazon platform can be one of the most complicated, but also the most rewarding, decisions you make as a brand owner. In this intro course you'll learn an insiders perspective of how Amazon works and what to expect as a new seller giving you insight into current trends and a leg up on your competition.

Course Contents

In our initial overview course we will discuss all of the major factors that can help you determine if Amazon is the right platform for you as a seller, including:

  • How much does it cost to sell on Amazon
  • How does fulfillment by Amazon work
  • How much does Amazon charge to sell
  • Types of Amazon Sellers
  • Is Amazon right for you?
  • Initial assessment to sell on Amazon
  • Seller Question & Answer Section

Not yet selling on Amazon? Our intro to Amazon course will provide you with everything you need to get started.

Duration: 50 minutes

Amazon Expert

Shannon Roddy

Shannon has worked with over 150 brands and manufacturers to setup their Amazon accounts and to optimize and launch their products. Utilizing the principles in this course he has helped launch dozens of #1 New Releases, Amazon Choice Products and #1 Best Sellers. He designed this course to empower businesses with the strategies, tools and resources to launch, grow and protect their brands on Amazon.

Course curriculum

  • 1

    Welcome

    • Amazon Brand Success Academy Overview

    • Join our Private Facebook Group

  • 2

    1. Amazon Overview

    • Getting Started

    • Download Lesson PDF

    • Amazon Overview

    • Action Steps & Resources

    • What should you do next?

    • Continue or Skip to Course #2

  • 3

    2. Fulfillment Options & Fees

    • Download Lesson PDF

    • Fulfillment Options & Fees

    • Action Steps & Resources

    • Video Tip - Fulfillment by Amazon: How FBA Works

    • Video Tip - Using the FBA Revenue Calculator to Estimate Fulfillment Costs

    • Have a Video Tip Request?

  • 4

    3. Types of Amazon Sellers

    • Download Lesson PDF

    • Types of Amazon Sellers

    • Action Steps

    • Have a Question?

  • 5

    4. Initial Investment

    • Download Lesson PDF

    • Initial Investment

    • Action Steps & Resources

    • IP Accelerator Inquiry | Fisher Broyles

    • Book an Expert Coaching Session

  • 6

    5. Market Research

    • Download Lesson PDF

    • Market Research

    • Action Steps & Resources

    • Video Tip - Researching Competitors and Competitor Products on Amazon

    • We'd Love Your Feedback!

Reviews

5 star rating

Intro to Selling on Amazon

Rebecca Avila

This course is organized very well. The information in the course is great for someone newer to the Amazon platform and will enable them to develop a strateg...

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This course is organized very well. The information in the course is great for someone newer to the Amazon platform and will enable them to develop a strategy to begin leveraging the platform and it's potential.

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5 star rating

Great introductory course

Jayme Derkson

I am in marketing and with launching my first product on Amazon, I am pleasantly surprised to have learned so much in just the beginner course. There is a lo...

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I am in marketing and with launching my first product on Amazon, I am pleasantly surprised to have learned so much in just the beginner course. There is a lot of thoughtful detail and strategic thinking that went into the content of this course. I also found the extra resource links useful!

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